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There are multiple reasons why it is not possible to place the obligation on the publisher to provide the information and acquire consent to the installation of cookies on their site, even for those installed by "third parties". First of all, the publisher should always have the tools and the economic-legal capacity to take charge of the obligations of third parties and should therefore also be able to verify from time to time the correspondence between what is declared by the third parties and their actual purposes.
pursued with the use of cookies. often does not directly know all the third parties that install WhatsApp Number List cookies via their site and, therefore, not even the logic underlying the related processing. Furthermore, it is not uncommon for subjects who act as concessionaires to intervene between the publisher and third parties, making it very complex for the publisher to control the activities of all the subjects involved. Third-party cookies could then be modified by third-party suppliers over time and it would be impractical to ask publishers to also keep track of these subsequent modifications.

It is also necessary to take into account the fact that publishers, who also include individuals and small businesses, are often the "weaker" part of the relationship. Whereas third parties are usually large companies characterized by considerable economic weight, they normally serve a plurality of publishers and can be, compared to a single publisher, even very numerous. It is therefore believed that, also due to the reasons indicated above.
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